Golf Course or Gravel Road: Why We Charge Everyone the Same Fair Price
Crawl Logic Lowcountry
Fair Pricing Shouldn't Depend on Your Address
A LESSON FROM BOTH SIDES OF THE "TOO CHEAP" CONVERSATION
I was driving down to Okeetee the other day, and it reminded me of a story that really shows what we're about at Crawl Logic.
Here's the thing: we charge everyone the same price for crawl space work - $8 per square foot for encapsulation.
Doesn't matter if you live in a mansion or a modest home, on a golf course or down a dirt road.
That's our price, period.
The only extra you might see is if we need a hotel for distant jobs, and we'll tell you that up front.
Seems fair, right? Well, not everyone sees it that way.
Welcome to Crawl Logic Lowcountry!
The "Too Cheap" Accusation
Last time I was in Okeetee, I inspected a guy's crawl space. Clear case for encapsulation, lots of mold issues. We sat down at his kitchen table, went through everything in detail. He even tipped me for the inspection - that's how good things were going.
Then, four days later, my phone rings. This guy is absolutely fuming. "You're $10,000 cheaper than my next quote! Are you even a real company?" He's questioning our insurance, our worker's comp, everything. Called us "fly-by-night BS" - his exact words.
I tried explaining that we use better, more expensive materials than most companies. Told him straight up: "The only reason I can think others are charging you more is because you live on a fancy golf course." He didn't want to hear it. Needless to say, we didn't get that job.
The Truth About Pricing
Here's what people don't understand about contracting costs: all those fancy trappings you think make a company "legitimate" - they're just expensive window dressing. That huge marketing budget? Those shiny wrapped trucks from Enterprise? The fancy office downtown? Guess who's paying for all that - you are, built right into their inflated prices.
At Crawl Logic, we keep it simple. Better materials, fair labor rates, and enough to cover our actual business costs. No markup for living in a nice neighborhood, no fancy overhead passed on to you. Just honest work at honest prices. And yeah, sometimes that means we're $10,000 cheaper than the "big guys." We're okay with that.
The Tables Turn
Funny thing is, I recently found myself on the other side of this exact conversation. I needed a septic system for my first house - one of those complicated engineered systems that costs almost as much as the house itself. Got a bunch of quotes, and they were scary high.
Then I get this lead - a guy's info scribbled on the back of a business card, sent as a photo text. Not exactly the polished presentation you'd expect. But his quote came in $7,000 lower than everyone else. And you know what? I caught myself almost making the same mistake as that Okeetee client.
Called him up and asked straight out why he was so much cheaper. His answer? "I give everyone the same price. That's what the work is worth." It hit home because that's exactly what we've been saying all along.
What Really Matters in Contracting
Look, I ended up hiring that septic guy - William Horsley from Southeastern Landworks - and he did fantastic work. Why was he cheaper? Simple: no advertising budget, no corporate structure, no excess overhead. Just a skilled contractor doing quality work at fair prices.
That's the real lesson here. The best contractors aren't always the ones with the glossiest brochures or the most TV commercials. They're the ones focused on doing great work, using quality materials, and charging fair prices - whether you live on a golf course or a gravel road.
The Only Way Forward
Here's what it comes down to: we're going to keep charging everyone the same fair price for quality work. If that makes some people suspicious, well, that's on them. We'll keep using the best materials, doing thorough work, and being completely transparent about our costs.
Maybe we could make more money by jacking up our prices in fancy neighborhoods. Maybe we could spend a fortune on marketing and pass those costs on to you. But that's not who we are. We'd rather be known as the company that charges fair prices and does exceptional work than the one with the fanciest TV commercials.
So whether you're in downtown Charleston or out in Okeetee, whether you live on a golf course or down a dirt road, you'll get our best work at our fair price. No games, no hidden fees, no location-based markup. Just honest work at honest prices.
